Happy Valentine’s Day from Japan!
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Loading ...Happy Valentine’s Day!
I made the cake with the strawberries made by the farmer in Takeo, Saga. Sweet indeed!
The funny thing about this holiday in Japan is that we, women, give chocolate to men. St. Valentine’s Day was introduced to Japan by a chocolate company in Tokyo back in 1958. After the first year of its flop in selling chocolate, they used the “Women to Men” marketing tactic, which has become the norm that no one even questions today.
Later “White Day” was introduced. March 14, a month after Valentine’s Day, is when men are to give back to women. Though Valentine’s Day is a bigger deal, love goes around to everyone. 
This post is also available in: Japanese
About the Author: Sachi
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